HOW MUCH IS YOUR FIRM SPENDING TO GET A NEW CLIENT?
To plan and budget effectively, you need at least a general idea of how much you could theoretically invest to gain a new client. Comparing this number to how much you are actually spending on each client acquisition can help ensure you aren’t going into the red and are getting a good marketing return on investment.
Wondering how to determine your cost per client acquisition (CPA)? You calculate your CPA by dividing the total amount spent on marketing by the total amount of new clients gained. Your goal is to keep CPA as low as possible while increasing your number of leads and clients.
Fill out the form on this page to download our free Cost Per Client Calculator and learn what the data reveals about your marketing efforts. Our helpful calculator can help you determine how much you are spending per client and per lead. It can also help determine your lead to client ratio and how many potential new clients (PNCs) your law firm needs to secure a client on average.
Keeping track of this data can help you make better business decisions for your law firm and ensure your marketing campaigns are generating a positive ROI. Download our Cost Per Client calculator for free to get started today.
Fill out this form to download the cost per client calculator